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New York — Franchise Tax — Receipts from website advertising allocated to state where viewed.

The taxpayer, which is a service company located in New York, sponsors a website for physician advertising and offers a risk participation program whereby it arranges for the provision of medical services to be performed by a third party physician. According to the Department of Taxation and Finance, revenue from the taxpayer's website advertising services must be allocated to New York based on the ratio of persons who view or read the advertisements in New York compared to the number of persons who view or read the advertisements everywhere. If the taxpayer cannot determine the location of its advertisement viewers, then it may use a reasonable method to estimate the ratio, subject to the approval of the Department. Further, receipts from the taxpayer's risk participation program must be allocated to New York based on the percentage of receipts from medical services performed in New York. ( New York Advisory Opinion TSB-A-09(8)C, 06/16/2009 .)

Document Title: RIA Daily Updates
Checkpoint Source: News

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